AdWords are paid ads in Google. You pay per click on your ad and you can limit the budget of campaign to be sure the costs will stay at desired level. However to minimise the cost per click your website must be attractive and well optimised before. We explain all aspects of Adwords in this tutorial.

With way over 1 billion users Worldwide Facebook is definitely the proper social medium. However to use it effectively for business isn’t that simple at all. Yet it pays a lot, because put it this way – Facebook is a single biggest, most complex database of your potential customers. Advertising on Facebook works much the same way as on Google, yet here you can target customers from in specific age group, gender and according to what their interests are. That sounds interesting. Find out how to be on top of Facebook!